Company News, Regulations

Court Rejects ‘Carbon Neutral’ Claim

Ruling opens door for class action lawsuit against FMCG company.

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By: TOM BRANNA

Editor

A recent ruling by a federal court regarding the term “carbon neutral” is a warning shot to consumer goods marketers, manufacturers and suppliers. In his ruling for the plaintiff, Federal District Judge Nelson S. Román permitted a class action lawsuit against Danon Waters to advance past the motion-to-dismiss stage, based on allegations that the company’s claim that Evian water was “carbon neutral.” The plaintiff said the claim was deceptive under state consumer protection laws. Román denied Dan...

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